Market content
The market is growing. But it's growing because barriers are low, not because buyers are more confident. That distinction matters enormously for how brands respond.
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Market content
Sophus3 data from our latest webinar shows the top cross-shop competitors alongside the Jaecoo 7, the UK's best-selling model in March 2026, include Audi, Tesla and BYD.
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Market content
I spent the last couple of days at The AI Summit London listening to some fantastic speakers and learning about the future of AI. It was refreshing to be in conversations that went beyond the usual buzzwords we're all ge...
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Market content
Something is shifting at the boundary between new and used cars. TLA's analysis of 303,481 consumer enquiries across 28 brands tells a striking story.
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Market content
Everything Electric returned to Harrogate last week, bringing together retailers, manufacturers, and industry experts for one of the UK's leading EV shows. With so much noise around EV adoption right now, it was a brilli...
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Market content
David Kateley, Director of Automobile at Suzuki UK, offered a straightforward read of the current market on the OEM panel at Car Dealer Live last month. Three things are happening at once, he said: competition, confusion...
Read postOne of the most positive shifts in the UK automotive landscape right now is the expansion of choice. We're moving from 72 brands to around 90 this year, a level of variety that's fundamentally reshaping the retail experi...
Read postOur analysis of Experian Mosaic and DVLA data reveals a clear demographic divide in the EV market. It's a tale of two buyers, and the split isn't subtle.
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