Get rewarded for lead quality

TLA aims to assist automotive brands in selling more vehicles by providing high-quality leads and clicks. The rebate scheme underscores our commitment to lead quality and success. We hold ourselves accountable for a pre-agreed conversion rate, with a portion of lead cost refunded if we fall short.

Activate the rebate scheme

Benefits of joining our rebate scheme

Quality assurance
An additional commitment from TLA to maintain the promise of lead quality.
Enhanced success
TLA holds itself accountable for achieving a pre-agreed conversion rate.
Increased ROI
A focus on high-quality leads is intended to enhance return on investment.
Data insights
TLA uses lead conversion data to optimise activities for better results.

A simple, accountable process

From budget setup through to any rebate owed, here's what to expect once you activate the scheme.

  1. Set quarterly targets

    Quarterly budgets and conversion targets are established up front.

  2. Initial optimisation

    An initial optimisation period allows TLA to learn and expand the account.

  3. Scheme activation

    Once activated, if TLA fails to meet the target conversion rate, a portion of the lead cost is refunded.

  4. 90-day conversion window

    Each lead has a conversion period of 90 days from the receipt date.

  5. Rebate notification

    TLA informs the client of any owed rebate within 30 days of the conversion period ending.

  6. Replacement leads

    Rebates are provided as replacement leads of equivalent value.

What we need to implement the programme

  • Always on activity
  • All models activated, with fluidity
  • All publishers and marketing sources permitted
  • All lead types activated
  • Lead-to-sale conversion rate data received, and integrations working
  • Lead handling data received and integrations working
  • Pre-agreed lead-to-sale conversion targets

Ready to activate the rebate scheme?

Get in touch with our commercial team to discuss activation for your brand.

Email commercial@tla.co